FEATURE:
A Bright Year for Music Ahead…
IN THIS PHOTO: Qing Madi
Selections from Vevo's DSCVR Artists to Watch 2024
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I am going to do a few of these playlists…
IN THIS PHOTO: The Last Dinner Party/PHOTO CREDIT: Melinda Oswandel Photo
before January. A lot of sites and publications are naming their names to watch in 2024. There will be some overlap though, depending on whose list it is, you get different artists. The one I want to start with is Vevo's DSCVR Artists to Watch. I think that they have highlighted some really great artists we need to look out for next year. Some are fairly established and known to most, though there are a fair few coming through. I will end with a playlist featuring cuts from the artists named:
“New year, new playlist? Absolutely. VEVO, the video hosting powerhouse and official YouTube partner, has unveiled the 2024 list of up-and-coming artists climbing the charts, set to make waves as we turn the pages of another year. “DSCVR Artists To Watch” is an annual taste-maker program, now in its tenth year, spotlighting emerging global artists poised to break through in the year ahead. Starting Wednesday, November 8th, Vevo’s DSCVR ATW will showcase high-quality live performance video content from the class of 2024, with two unique performances from each artist, shot exclusively for Vevo.
“For the past decade, we’ve had the privilege of watching the alumni of this program go from talented emerging artists to global superstars,” said JP Evangelista, SVP, Content, Programming and Marketing, at Vevo. “From Billie Eilish to Sam Fender, Ice Spice to Wet Leg, to Feid and beyond, the exceptional amount of diverse talent our past list members have is astounding, to say the least. Today, we are thrilled to announce the lineup for 2024.”
The program is one of the most highly anticipated and competitive lists in the emerging music space—this year, they received more than 600 submissions. The artists and bands that make it to the selection receive critical exposure and promotion, as they will be marketed and featured in Vevo’s expert music video programming via playlists and editorial features across Vevo’s network, including YouTube and connected TV platforms, helping propel their careers.
Check out the full list:
Vevo’s 2024 DSCVR “Artists to Watch” are:
– Chappell Roan (Island/UMG)
– Elmiene (Polydor, UMG)
– Florentina (Good Kid Records & Polydor x Island Records/UMG)
– Fridayy (Def Jam/UMG)
– HARLEY (Sony Music France, RCA Records)
– Jazzy (Polydor, UMG)
– Judeline (Interscope Latin)
– Khamari (RCA/SME)
– Libianca (5K Records/RCA)
– LU KALA (AWAL)
– Mae Stephens (EMI, UMG)
– Nathan Galante (UMLE/UMG)
– Olly (Epic Records Italy)
– Qing Madi (Columbia/SME)
– Sarah Kinsley (Verve/UMG)
– ScarLip (Epic/SME)
– Strandz (Epic/SME)
– Teezo Touchdown (RCA/SME)
– The Last Dinner Party (Island Records, UMG)”.
One of the first of many lists that highlight artists we need to be aware of in 2024, the playlist below is a bounty of brilliant music across multiple genes! Some of these artists are new to me. A banquet of great artists we need on our radar, check out Vevo's DSCVR Artists to Watch. There are…
SOME real gems to behold.